Other possibilities
What is an infographic?
An infographic is an image or visual that combines text and imagery. As the name suggests, it is a graphic representation of information. In Dutch, it is often referred to as an "informative illustration." By creating an infographic, textual information is presented in a creative way, making it more organized and easier to consume than a block of text. It is ideal for explaining things like timelines, configurations, or processes.An infographic can be designed in a 2D style, but one can also choose to use a 3D render as the base. This type of 3D visualization is especially useful for explaining technical concepts such as machinery or urban development.
Infographics can also be made dynamic by making certain elements in the image clickable or interactive. This type of infographic is known as an interactive infographic. More on interactive infographics later.
When is an infographic good?
At the visualization agency Indall, we believe the primary criterion for a good infographic is that the intended message is clearly communicated. For us, an infographic is only successful when the information is conveyed effectively. However, there are several other important criteria for a great infographic. For instance, we believe it's crucial for the visual to align with your company's brand identity, ensuring that the sender is immediately recognizable. Additionally, we emphasize maintaining a healthy balance between visuals and text, maximizing the power of the infographic. Moreover, we strive to create a modern yet timeless style, ensuring the infographic remains relevant for as long as the information it contains is needed.
Interactive infographic
A modern form of infographics is the creation of an interactive infographic. This is a standard infographic, but with certain areas made clickable, or interactive. The possibilities for creating an interactive infographic are endless. It allows for additional information to be embedded within the infographic, which interested viewers can click on for further details. It's also ideal for use as a product configurator or as a reference tool on a tablet at a trade show. Additionally, an interactive infographic increases viewer interest and engagement by actively involving them in the content.
Creating an interactive infographic thus offers many opportunities to present information in an even more engaging way.
What does it cost to have an infographic created?
The cost of creating an infographic depends largely on its style. A 2D-style infographic with simple icons is easier to create than a 3D-style infographic. Therefore, the price for creating an infographic can vary significantly. The cost for creating a simple infographic starts at €1,500 excluding VAT, and can increase depending on the style and specific requirements. An interactive infographic, due to its development costs, is more expensive. The cost of creating an interactive infographic starts at €5,000 excluding VAT.
Want to create an (interactive) infographic?
Curious about the possibilities of creating an infographic or interactive infographic? Our team of specialized technicians has extensive experience in the technical industry and possesses knowledge that you'll truly appreciate.
Want to know what we mean by that? Feel free to contact us for a no-obligation consultation!
