Techniques for dummies: Integrate accessible e-learning into your onboarding

Author

Roland Guijs

Date

March 25, 2024

Reading time

5 minutes

Themes

Video production, e-learning, employer branding, interactive video

The larger a company, the more people work without a technical background. For example, in HRM and finance, but also in many management positions and in the communications department. And even if they do not come into contact with the products or services that their employer provides on a daily basis, some knowledge or affinity with this is very handy.


A satisfied employee is the best ambassador you can wish for as a company; a walking billboard. Just think about it, in most conversations, one of the first topics is work. If you already know someone, it’s often asked how things are going at work, or how that one project is doing. And if you’re just getting to know someone, in the small talk phase, the question 'What kind of work do you actually do?' is always very nice. For a company, positive publicity and people talking about you is always good. But how do you ensure that your colleagues can convey a bit more than just 'the company that does something with boats'?

Where it begins: onboarding

Anyone who has done anything related to human resources or corporate culture knows: onboarding is crucial, but also complex. From practical matters and organizational structure to cybersecurity and training, there are many aspects and disciplines involved. Often, there is an unintentional focus on getting someone through the process as quickly as possible so they can start contributing to the organization.


And especially when there are shortages and a pressing vacancy has finally been filled; quite right! But often, the attention on the company's service or product offerings is forgotten. While this should be a crucial part, people choose to work for a particular employer for a reason. The what and why play a significant role in this. By gaining more insight and understanding of the techniques, many benefits can be achieved.


The benefits of substantive onboarding

Anyone who has done anything related to human resources or corporate culture knows: onboarding is crucial, but also complex.


  • Simplifying difficult topics. In a 3D animation, all irrelevant elements can be removed, allowing the focus to be on what you want to explain. This makes it easier to explain complex topics, systems, and products.


  • Simplifying difficult topics. In a 3D animation, all irrelevant elements can be removed, allowing the focus to be on what you want to explain. This makes it easier to explain complex topics, systems, and products.


  • Simplifying difficult topics. In a 3D animation, all irrelevant elements can be removed, allowing the focus to be on what you want to explain. This makes it easier to explain complex topics, systems, and products.

Interactive e-learning

The benefits of a substantive and good onboarding process are clear. But how do you approach this part of the journey in a good way? From experience, we know that e-learning is very suitable for this, especially when it is developed in an interesting and modern way. Many e-learnings mainly consist of blocks of text, with a few questions here and there and a stock image.


However, by utilizing mixed media, such as infographics, clickable heatmaps, short videos, and interactive questions, the learner is truly engaged in the story and content. By explaining the techniques, products, and services in an understandable way, even non-technical people can follow along. This way, everyone can explain what the company they work for does and what makes it unique.


Multi-purpose knowledge base

The interactive e-learning contains a wealth of valuable knowledge, interesting insights, and inspiring visualizations. It would be a shame to use this only for onboarding. In large corporates and multinationals, with hundreds of vacancies, there is plenty of new talent that needs to learn the basic principles. But even if someone has been with a company for a while, the knowledge and information are extremely valuable. By also using the interactive e-learning as a knowledge base, the information is always available if someone doesn’t know something or simply wants to learn more. The developed visualizations can also be used on the intranet or online on social media. For example, to excite new employees, or for an accessible glimpse into the company. Plenty of possibilities! 

Employees as Ambassadors

By creating a so-called ‘Technology for Non-Technicians’ training, new employees are much more broadly and better informed about the company’s operations. This not only increases work relevance but also makes employees ambassadors for your company. In conversations with customers and suppliers, but also online and at birthdays. With an interactive e-learning course, filled with mixed media, you provide an interesting, varied, and above all fun experience


And the good news is that such e-learning does not only have to be used for new colleagues. It can also be beneficial for people who have been with the company for a while to receive a short refresher course on where the company stands and what they do. This way, the developed e-learning can be used effectively and multiple times. 


Curious about the possibilities? We would be happy to give you a demonstration! 

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About the author

Roland has a background as an academic engineer, has been working as a marketer for nearly a decade, and has guided the visual positioning of various technical organizations. He knows better than anyone how companies can translate complexity into inspiring content.

ir. Roland Guijs

founder

About the author

Roland has a background as an academic engineer, has been working as a marketer for nearly a decade, and has guided the visual positioning of various technical organizations. He knows better than anyone how companies can translate complexity into inspiring content.

About the author

Roland has a background as an academic engineer, has been working as a marketer for nearly a decade, and has guided the visual positioning of various technical organizations. He knows better than anyone how companies can translate complexity into inspiring content.