What is an explanation video?
A tutorial video combines a presentation by an instructor with text and icon animations. Ideal for when something needs to be explained clearly, but with a personal touch. The technique remains understandable without sacrificing content or detail.
For companies in the technology and energy sector, it is a smart way to transfer knowledge, present innovations, or train employees. The mix of images, voice, and motion ensures that your story is not only understood but also remembered. And it is often much more pleasant to watch.
Explanation videos in series
Sometimes one video is simply not enough to explain everything clearly. Many companies in the technology and energy sector deal with products, processes, or training that consists of multiple components. In that case, a series of explanatory videos is the smart choice.
By producing multiple videos at once, you save time and production costs. Moreover, the style remains consistent, from visuals and tone of voice to design. This creates a recognizable series where everything fits.
A video series works perfectly for onboarding, e-learning, or explaining complex systems in manageable steps. This builds a solid foundational knowledge within your organization and keeps your audience's attention for a longer time. Each video follows a logical structure from start to finish, making information stick better, and you can finally share something different at the coffee machine.
View examples
Having an explanatory video made by Indall
At Indall, creating an explanatory video is not about dramatic effects, but about understanding what truly needs to be communicated. We dive into the technology behind your product, listen to the people who know it, and build a story from there that is both substantively and visually accurate.
Introduction
We always start with an introduction (online or at your location). We are curious about who you are, what the work culture feels like, what clients and customers appreciate, and where you want to go.
Pre-production
With the input from the introduction, we develop a concept that fits your identity and goals. We actively think along about the content, style, and tone of voice. Everything to ensure that the story is a realistic representation and resonates with the target audience.
Scripting
Time to sharpen the story. We process all input into a script that clarifies what we want to convey, in what order, and with whom. Good preparation ensures smooth recordings and a video that is coherent from start to finish.
Production
With the script as a basis, we bring everything to life. We film on location, capture the right moments, and ensure that the picture is right. Each shot contributes to the story you want to tell.
Post-production
If more explanatory videos are needed, we will build on that basis. By working smartly with templates and recurring formats, the series remains recognizable and can be produced efficiently. This saves time and maintains high quality.
Delivery
The video is delivered in 4K and in the appropriate formats for all your channels: website, social media, or presentation. Need help with distribution? We are happy to brainstorm how to best utilize your video.
The benefits of explanation videos
Give your people a face
A tutorial video makes it easier to convey technical knowledge without getting bogged down in jargon. It helps teams, customers, and partners understand quicker what you do and why it's relevant.
A glimpse behind the scenes
Instead of explaining something repeatedly, you document it correctly once. An instructional video provides consistent information throughout the entire organization and prevents knowledge from disappearing when someone changes positions. Training, instruction, and onboarding become much more professional as a result.
Useful for onboarding and sales
Explained well in a video means smartly reusing it over and over again. For new employees, during client presentations, or at events. This way, your company story becomes a handy all-rounder.
